Blog Archive

Friday 13 November 2015

Koka Noodle's Competitors 

Although Koka Noodles are on the popular list, there are hundreads more instant noodle brands out there who also ship and sell worldwide.
Instant noodles are a huge market as they are a quick, convinient and tasty meal which can usually be eaten on the go or out and about.
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Here is a table take from the website URL below to show you the numbers of instant noodles sold in recent years...
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Country / Region20102011201220132014
Total95,87098,200101,490105,650102,740
1China / Hong Kong42,300 42,47044,03046,22044,400
2Indonesia14,400 14,53014,75014,90013,430
3Japan5,290 5,5105,4105,5205,500
4India2,940 3,5304,3604,9805,340
5Vietnam4,820 4,9005,0605,2005,000
6USA4,180 4,2704,3404,3504,280
7Republic of Korea3,410 3,5903,5203,6303,590
8Thailand2,710 2,8802,9603,0203,070
9Philippines2,700 2,8402,7202,7202,800
10Brazil2,000 2,1402,3202,4802,360
11Russia1,900 2,0602,0902,1201,940
12Nigeria1,180 1,2601,3401,4301,520
13Malaysia1,220 1,3201,3001,3501,340
14Nepal730 82089010201,110
15Mexico830 850890920890
16Taiwan780 760780750710
17Saudi Arabia590 620640660690
18Ukraine540 540560580580
19Myanmar240 240300340410
20UK320 340350370380
21Australia340 340350350360
22Poland300 290270260300
23Cambodia330 260260240250
23Bangladesh90100160220250
25Egypt100 120150 170 200
26Canada210 210210210190
26South Africa140 150170170190
28Germany180 180180180180
29Peru50607080170
30Pakistan110 120130130150
30GuatemalaN/AN/AN/A80150
32Kazakhstan120130130140140
33Singapore120120130130130
34Uzbekistan100100110110110
35Czech Republic90100909090
36New Zealand7070807080
37France4050506060
38Chile1020203040
39Sweeden020203030
40Denmark2020202020
40Hungary2020202020
40Netherlands2020202020
43Finland2020202010
-Others310220230250270
Unit: 1 Million Packets (Bags/Cups)
Estimated by World Instant Noodles Association (WINA)
[Notes]
*Numbers may not add up due to rounding.
*Catch-up adjustment was made in some countries and region.

This table was taken from : https://instantnoodles.org/noodles/expanding-market.html

It is the world wide market for instant noodles.

POT NOODLES are equally as popular in Ireland, the differences between pot noodles and koka noodles are as follows;
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- pot noodles have wider thicker noodles, whilst koka noodles are thin and rounded.
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- koka noodles are packaged in three convinient ways (packets, pots, bowls) however pot noodles are only produced in the pot, hence their brand name.
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- koka noodles can be made in various different ways to suit being on the go or sitting at home, pot noodles can only be made one way which is by adding boiling water.
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- With certain seafood or stir fry koka noodle flavours you will recieve and extra sachet of saucy goodness which will add to the flavour, pot noodles do not supply a similarity of this extra saucy sachet.
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- pot noodles do advertise a lot more than koka noodles, they use the likes of telivision adverts and posters on busses etc all over Ireland. Koka noodlee however do not advertise in Ireland, (probably because their company is in Singapore and they focus on larger countries)